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Showing 25 Category Manager jobs in Oman

Category Manager – Own Brands

Al Meera Oman

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Job Description

Company Overview

At Al Meera Oman, we are redefining modern retail for our communities.

As a joint venture between Al Meera Holding Company (Qatar) and Oman National Investments Development Company SAOC (TANMIA), we bring decades of retail experience and innovation to Oman's fast-growing market.

Our stores are strategically located in community malls, hypermarkets, supermarkets, and convenience stores across the country. Through our 2024 partnership with Shell Oman Marketing Company, we proudly operate 57 co-branded Al Meera – Shell Select Stores, delivering convenience and quality closer to customers.

Role Overview

We are seeking a Category Manager – Own Brands to lead and grow our private label portfolio.

This role requires a strategic thinker with a deep understanding of consumer needs, product development, sourcing, and branding. The ideal candidate will manage the end-to-end lifecycle of private label products — from concept to shelf — ensuring differentiation, profitability, and strong brand identity within Al Meera's stores.

Key Responsibilities


• Develop and execute strategies to grow Al Meera's Own Brand portfolio across multiple categories.


• Identify market opportunities, trends, and customer insights to shape product development.


• Collaborate with suppliers and manufacturers to deliver high-quality, competitively priced products.


• Manage the full product lifecycle — from sourcing and design to packaging, pricing, and launch.


• Coordinate with marketing and design teams to build brand awareness and visibility.


• Monitor category performance, profitability, and customer feedback for continuous improvement.


• Ensure compliance with food safety, quality, and regulatory standards.


• Work closely with finance, supply chain, and store operations to ensure flawless execution.

Qualifications & Experience


• Bachelor's degree required.


• 2–5 years of experience in private label management, category management, or FMCG retail.


• Experience in Oman's retail sector is essential; GCC experience preferred.


• Strong vendor management, product sourcing, and negotiation skills.


• Creative and analytical mindset with attention to quality and detail.


• Excellent communication and interpersonal abilities.


• Ability to thrive in a fast-paced and dynamic retail environment.

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Marketing Manager

Muscat, Muscat Decision Management Consultant

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Job Description

  • Develop comprehensive marketing strategies.
  • Conduct market research to identify trends, competitor activities, and customer preferences
  • Create marketing campaigns for individual properties, including online and offline advertising, signage, and promotional materials.
  • Coordinate with real estate agents and property managers to ensure effective promotion and showcasing of properties.
  • Develop compelling property listings for various platforms, including websites, social media, and print media.
  • Oversee digital marketing efforts, including website management, search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, and social media marketing.
  • Develop and maintain the brand identity of the real estate company.
  • Implement lead generation strategies to attract potential buyers, sellers, landlords, and tenants.
  • Develop and manage marketing budgets, ensuring efficient allocation of resources.
  • Monitor expenses and ROI for marketing initiatives and adjust strategies as needed.
  • Manage public relations activities, including media relations, press releases, and events.
  • Cultivate relationships with media outlets, influencers, and industry stakeholders to enhance brand visibility and reputation.
Desired Candidate Profile
  • MBA – Marketing
  • 10 – 12 yrs of experience.
  • Min 5 yrs of experience in with Property Developers in OMAN / Gulf Countries.
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Marketing Manager

RIKAZ

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Job Description

Company Description

RIKAZ Real Estate Development offers an exceptional residential experience through innovative projects designed to create promising investment opportunities. Over the years, RIKAZ has successfully developed a range of residential units and continues to introduce new projects that align with market trends. Our developments aim to meet the evolving needs of our customers, delivering a modern and distinctive living experience.

Role Description

This is a full-time on-site role for a Marketing Manager located in Bawshar. The Marketing Manager will be responsible for developing and implementing marketing strategies, managing marketing campaigns, conducting market research, and analyzing market trends. Other responsibilities include overseeing social media marketing, digital marketing efforts, and coordinating with the sales team to ensure alignment with business objectives.

Qualifications

  • Experience in developing and implementing marketing strategies
  • Skills in managing marketing campaigns and conducting market research
  • Proficiency in social media marketing and digital marketing
  • Strong analytical skills for market trend analysis
  • Excellent communication and coordination skills
  • Ability to work on-site in Bawshar
  • Bachelor's degree in Marketing, Business Administration, or related field
  • Experience in the real estate industry is an advantage
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Marketing Manager

GLOBAL STAR ENTERPRISES INC

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Job Description

Company Description

GLOBAL STAR ENTERPRISES INC is a company based in Oman, DUBAI, GANA. The company is seeking professionals who are eager to contribute to its growth and success. With its strong presence in the market, GLOBAL STAR ENTERPRISES INC aims to innovate and lead in its industry.

Role Description

This is a full-time on-site role located in Muscat for a Marketing Manager. The Marketing Manager will be responsible for developing and implementing marketing strategies, managing marketing campaigns, conducting market research, analyzing market trends, and overseeing the marketing budget. Daily tasks include coordinating with cross-functional teams, monitoring and evaluating marketing performance metrics, and ensuring brand consistency in all marketing activities.

Qualifications

  • Marketing Strategy, Campaign Management, and Market Research skills
  • Experience with Analyzing Market Trends and Performance Metrics
  • Proficiency in Digital Marketing and Social Media Marketing
  • Strong Written and Verbal Communication skills
  • Project Management and Team Coordination skills
  • Bachelor's Degree in Marketing, Business Administration, or a related field
  • Prior experience in a managerial role is a plus
  • Ability to work on-site in Muscat
  • Flexibility and willingness to adapt to the dynamic business environment
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Marketing Manager

Shangri-La Group

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Job Description

Shangri-La Barr Al Jissah Muscat
, Sultanate of Oman

Nestled in between the dramatic backdrop of rugged mountains and the pristine waters of the Sea of Oman, Shangri-La's Barr Al Jissah Resort and Spa is set on 124 acres of stunning scenery and home to three spectacular hotels: the family orientated Al Waha comprises 262 rooms, the diverse Al Bandar comprises 198 deluxe rooms and the luxurious and most exclusive Al Husn has 180 elegantly appointed guestrooms and suites. The resort also features 22 Food and Beverage outlets, 1,056 sqm ballroom with 8 breakout rooms, wide variety of recreational facilities, and a spa with 12 treatment villas.

The
Marketing Manager – MICE
is responsible for developing and executing strategic marketing initiatives to promote Meetings, Incentives, Conferences, and Exhibitions (MICE) business across international markets. This role supports the hotel's revenue goals by enhancing brand visibility, driving targeted campaigns, and generating qualified leads for MICE segments through digital, traditional, and partnership-based marketing channels.

*Key Responsibilities
Strategic Marketing & Campaign Management *

  • Develop and implement integrated marketing plans to drive awareness and lead generation for MICE business globally.
  • Collaborate with the Sales and Events teams to create campaigns that align with business goals and seasonal demand.
  • Plan and execute multi-channel marketing campaigns (digital, print, PR, email, social media) targeting corporates, associations, event planners, and DMCs.

*Content & Collateral Development *

  • Create compelling marketing materials, presentations, and digital assets showcasing the hotel's MICE capabilities, event spaces, and services.
  • Manage content creation for MICE-focused web pages, brochures, e-newsletters, and partner platforms.
  • Ensure consistent brand messaging and visual identity across all marketing touchpoints.

*Market Intelligence & Positioning *

  • Conduct market research to understand trends, competitor positioning, and customer preferences in the global MICE industry.
  • Identify high-potential segments and geographic markets for MICE growth.
  • Recommend marketing strategies and packages based on insights and analytics.

*Digital Marketing & Lead Generation *

  • Drive MICE-specific digital marketing efforts including SEO, SEM, paid media, and retargeting campaigns.
  • Collaborate with the digital marketing team to enhance MICE-related website content and landing pages for better conversion.
  • Leverage CRM and marketing automation tools to nurture leads and track campaign performance.

*Event Promotion & Partnership Marketing *

  • Support promotion of the hotel's participation in trade shows, exhibitions, fam trips, and MICE industry events.
  • Develop co-branded marketing campaigns with travel trade partners, airlines, and industry associations.
  • Coordinate with the regional and global sales offices for joint marketing initiatives.

*Budgeting & ROI Analysis *

  • Manage the MICE marketing budget, ensuring efficient use of resources and maximum return on investment.
  • Monitor, analyze, and report on campaign performance and marketing KPIs regularly.
  • Adjust strategies and campaigns based on data-driven insights and business priorities.

*Internal Collaboration *

  • Work closely with the Sales, Events, F&B, and Revenue Management teams to align marketing with business objectives.
  • Provide marketing support for proposals, bids, and client presentations.
  • Ensure smooth coordination with the regional and corporate marketing teams.

*Key Competencies *

  • Strong knowledge of MICE industry trends and buyer behavior across global markets.
  • Proven experience in B2B marketing and lead generation, preferably within luxury hospitality.
  • Creative thinker with a strong eye for design and attention to detail.
  • Expertise in digital marketing tools (Google Ads, Meta Ads, LinkedIn, HubSpot, or similar CRM/automation platforms).
  • Excellent communication, project management, and stakeholder coordination skills.
  • Ability to work under pressure, manage multiple projects, and meet deadlines.
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Marketing Manager

AL OBAIDANI | محلات العبيداني

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Job Description

Apply Via linkedIn or Email to j.-

Location:
Muscat, Oman

Company:
Al Obaidani Stores (Manufacturers & Retailers of Omani Dishdasha – 45 outlets across Oman)

Reports To:
CEO / Managing Director

Position Overview:

Al Obaidani Stores is seeking a
highly dynamic and creative Marketing Manager
to lead the company's marketing strategy and elevate its brand presence in Oman and across the GCC. With a strong customer base that includes VVIPs and top-tier Omani nationals, the Marketing Manager will play a key role in strengthening brand equity, enhancing customer loyalty, and driving innovative marketing campaigns.

This role requires a
marketing leader with proven experience in Oman
, excellent knowledge of retail branding, digital marketing, and customer engagement, along with a solid understanding of sales dynamics in fashion and apparel.

Key Responsibilities:

Brand Strategy & Market Positioning

  • Develop and execute comprehensive marketing strategies to enhance brand prestige and market share.
  • Ensure Al Obaidani Stores is positioned as the top choice for premium Omani dishdasha.
  • Conduct market and consumer research with a focus on Omani and GCC high-end segments.
  • Establish partnerships and sponsorships that strengthen brand visibility with VVIPs and elite circles.

Marketing Campaigns & Promotions

  • Plan and implement creative marketing campaigns, seasonal promotions, and brand events.
  • Manage corporate communication, PR activities, and media relations to boost brand image.
  • Lead digital and social media initiatives to engage customers and promote new product lines.

Retail & Customer Experience

  • Work closely with retail teams to enhance in-store branding, customer journey, and merchandising.
  • Design loyalty and engagement programs tailored for high-value customers.
  • Monitor customer feedback and adapt strategies to meet changing preferences.

Sales Support & Growth

  • Collaborate with the sales team to align marketing activities with sales objectives.
  • Support retail sales growth through targeted marketing initiatives and campaigns.
  • Identify opportunities for new market segments and product diversification.

Leadership & Team Development

  • Build, lead, and mentor a marketing team capable of delivering innovative results.
  • Drive a culture of creativity, excellence, and customer focus.
  • Ensure cross-functional collaboration with sales, operations, and product development teams.

Qualifications & Experience:

  • Bachelor's or Master's degree in Marketing, Business Administration, or related field.
  • 8–12 years of marketing experience
    , with at least 5 years in a leadership role in Oman (retail/fashion/apparel/FMCG sector preferred).
  • Proven success in brand building, marketing campaigns, and customer engagement.
  • Strong knowledge of
    Omani market trends, consumer behavior, and VVIP customer management
    .
  • Experience in digital marketing, PR, and corporate branding.
  • Sales background/experience will be considered an added advantage.
  • Arabic language skills preferred.

Key Competencies:

  • Strong marketing and brand-building expertise.
  • Innovative and creative mindset with attention to detail.
  • Excellent leadership and people management skills.
  • Strong communication, presentation, and networking skills.
  • Ability to work with high-profile clients (VVIPs and top-tier customers).
  • Data-driven and analytical approach to decision-making.
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Marketing Manager

Decision Management Consultants

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Job Description

We're recruiting an experienced 'Marketing Manager' to join a well-known real estate company based in Muscat, Oman.

About Our Client:
Our client is a distinguished real estate company in Oman, recognized for its strong presence in property development, sales, and leasing across the region. With a reputation built on trust, transparency, and quality, the company has played a key role in shaping Oman's real estate landscape. Their diverse portfolio includes residential communities, commercial spaces, and mixed-use developments that reflect modern design and meet the growing needs of investors and residents alike.

Key Responsibilities:

  • Develop and execute comprehensive marketing strategies aligned with business objectives
  • Conduct in-depth market research to analyze trends, competitor activities, and customer preferences
  • Design and implement targeted marketing campaigns for individual properties, utilizing online and offline advertising, signage, and promotional materials
  • Collaborate with real estate agents and property managers to ensure effective promotion and optimal property showcasing
  • Create compelling property listings across multiple platforms, including websites, social media channels, and print media
  • Oversee digital marketing initiatives, including website management, SEO, PPC advertising, email campaigns, and social media activities
  • Strengthen and maintain the company's brand identity, ensuring consistency across all communication channels
  • Implement lead generation strategies to attract prospective buyers, sellers, landlords, and tenants
  • Manage marketing budgets effectively, ensuring optimal allocation of resources
  • Track expenses and measure ROI for marketing activities, refining strategies as required
  • Lead public relations efforts, including media engagement, press releases, and event management
  • Build and nurture relationships with media outlets, influencers, and industry stakeholders to enhance brand visibility and reputation

Requirements

  • Master's degree in Business Administration (MBA) with a specialization in Marketing
  • 10–12 years of proven experience in marketing, with a strong track record of delivering measurable results
  • Minimum of 5 years of experience working with property developers in Oman or other Gulf countries

Benefits

  • Employee Benefits as per the Oman Labour Law
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Marketing Manager

Law Firm

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Job Description

Responsibilities


•   Managing the company's advertising budget by creating media plans, negotiating rates with vendors, and selecting appropriate media channels

  • To develop and implement Advertising, PR, and Marketing (Print, Media, Social media) plans and strategies. Brand Development; Identify Target Customers; Set Clear Objectives; Visual Design and Web Development Strategy; Solid Content Strategy; Promotion Strategy; Engagement Strategy; Conversion Strategy.
  • Measure and analyze to Establish ROI on Customer / Audience Growth, Customer / Audience Profile, Customer / Audience Engagement, Content Reach, Engagement by Content Type, Leads, Response Rate, and Quality, Negative Feedback, Develop, implement and manage our PR, marketing and social media strategy.
  • Manage and oversee content (social media, Print Media, Intranet, and Internet) and Measure the success of every campaign.
  • Work with copywriters and designers to ensure content is informative and appealing
  • Monitor SEO and user engagement
    ,

SEO (search engine optimization) and generation of inbound traffic, Usage of Google Analytics
- Cultivation of leads and sales through Print / Media / Social Media /Advertising
- Reputation management
- Integrate all channels of marketing (social media, SEO, content marketing, email, print, and digital marketing, and manage and oversee all social advertising campaigns.
- Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results.
- Develop other, relevant social media outlets to support and expand our digital presence
- Recruitment and maintenance of media partnerships; Manage PR and press relations
- Assist in the preparation and drafting of various communications (email, social media, blogs, etc.)
- Owning and managing the Website Management (Internet and Intranet) and mobile platform content – look/feel/content.

Qualifications

  • 2 years experience

in the same field and role.
- Bachelor's or master's degree in marketing, communication, business, or a related field.
- Proven working experience in Law firm and legal field.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience in optimizing landing pages and user funnels
- Excellent Communications Skiles

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Sales Marketing Manager

confidential

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Job Description

Our client in the retail apparel industry is looking to hire a Sales and Marketing Manager for their company. The role will focus on building brand equity, driving customer engagement, and expanding retail performance while ensuring sales targets are achieved. The candidate must have strong expertise in
retail marketing, brand development, and customer experience
, along with the ability to lead and motivate a sales team to deliver outstanding results.

Key Responsibilities:

Marketing Strategy & Brand Development

  • Develop and execute integrated marketing strategies to strengthen brand positioning and market share.
  • Plan and oversee marketing campaigns, promotions, events, and digital initiatives that resonate with target customers.
  • Conduct market research to understand consumer preferences, fashion trends, and competitor activities.
  • Build strategic partnerships to enhance brand exposure and market reach.

Digital & Retail Marketing

  • Lead digital marketing initiatives including social media, e-commerce, and online customer engagement.
  • Optimize in-store marketing, visual merchandising, and customer experience to increase footfall and conversion.
  • Monitor marketing ROI and continuously refine campaigns for effectiveness.

Sales & Business Growth

  • Set and achieve sales targets across retail outlets and wholesale channels.
  • Monitor store performance and implement sales improvement strategies.
  • Develop new business opportunities and explore expansion into new markets.
  • Manage key client relationships and ensure high customer satisfaction.

Team Leadership

  • Build, train, and lead the sales & marketing team.
  • Foster a culture of creativity, performance, and customer-centricity.
  • Align sales and marketing activities with company goals and long-term growth strategy.

Qualifications & Experience:

  • Bachelor's or Master's degree in Marketing, Business Administration, or related field.
  • 8–12 years of experience in Sales & Marketing, with at least 5 years in a managerial role in retail/fashion/apparel/FMCG.
  • Proven track record in brand building, marketing campaigns, and achieving sales growth.
  • Strong understanding of digital marketing, retail marketing, and customer engagement strategies.
  • Arabic language skills (preferred but not mandatory).

Key Competencies:

  • Innovative and creative marketing mindset.
  • Strong leadership and team management skills.
  • Excellent communication and negotiation ability.
  • Data-driven decision-making and analytical skills.
  • Customer-focused, with deep understanding of Omani and GCC retail markets.
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Sales Marketing Manager

AL OBAIDANI | محلات العبيداني

Posted today

Job Viewed

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Job Description

Position Title:
Sales & Marketing Manager

Location:
Muscat, Oman

Company:
Al Obaidani Stores (Manufacturers & Retailers of Omani Dishdasha – 45 outlets across Oman)

Reports To:
CEO / Managing Director

Position Overview:

Al Obaidani Stores is seeking a dynamic and innovative
Sales & Marketing Manager
to lead the company's marketing and sales strategy across Oman. The role will focus on building brand equity, driving customer engagement, and expanding retail performance while ensuring sales targets are achieved. The candidate must have strong expertise in
retail marketing, brand development, and customer experience
, along with the ability to lead and motivate a sales team to deliver outstanding results.

Key Responsibilities:

Marketing Strategy & Brand Development

  • Develop and execute integrated marketing strategies to strengthen brand positioning and market share.
  • Plan and oversee marketing campaigns, promotions, events, and digital initiatives that resonate with target customers.
  • Conduct market research to understand consumer preferences, fashion trends, and competitor activities.
  • Build strategic partnerships to enhance brand exposure and market reach.

Digital & Retail Marketing

  • Lead digital marketing initiatives including social media, e-commerce, and online customer engagement.
  • Optimize in-store marketing, visual merchandising, and customer experience to increase footfall and conversion.
  • Monitor marketing ROI and continuously refine campaigns for effectiveness.

Sales & Business Growth

  • Set and achieve sales targets across retail outlets and wholesale channels.
  • Monitor store performance and implement sales improvement strategies.
  • Develop new business opportunities and explore expansion into new markets.
  • Manage key client relationships and ensure high customer satisfaction.

Team Leadership

  • Build, train, and lead the sales & marketing team.
  • Foster a culture of creativity, performance, and customer-centricity.
  • Align sales and marketing activities with company goals and long-term growth strategy.

Qualifications & Experience:

  • Bachelor's or Master's degree in Marketing, Business Administration, or related field.
  • 8–12 years of experience in Sales & Marketing, with at least 5 years in a managerial role in retail/fashion/apparel/FMCG.
  • Proven track record in brand building, marketing campaigns, and achieving sales growth.
  • Strong understanding of digital marketing, retail marketing, and customer engagement strategies.

Key Competencies:

  • Innovative and creative marketing mindset.
  • Strong leadership and team management skills.
  • Excellent communication and negotiation ability.
  • Data-driven decision-making and analytical skills.
  • Customer-focused, with deep understanding of Omani and GCC retail markets.
  • Excellent bilingual communication skills (English & Arabic)

What We Offer:

  • Competitive salary and performance-based incentives.
  • Opportunity to shape the brand strategy of a heritage Omani fashion company.
  • A dynamic role with direct impact on company growth and market presence.
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