3 Market Research jobs in Oman

Position: Exhibitions & Market Research Director

Reports To: CEO

The Exhibitions & Market Research Director will oversee the development of all company exhibitions, including strategy implementation, ecosystem dynamics, portfolio management, stakeholder relations, budgets, and profitability. The role involves developing two new exhibition profiles for Oman and expanding the company's exhibition brands regionally, especially in Saudi Arabia and Qatar. The director will ensure each event aligns with the company's overall objectives while meeting individual goals related to sustainability and growth. Focus areas include achieving KPIs, process optimization, consistency across events, and driving growth in quality, revenue, profit, and market reach, in line with departmental strategies.

1. Strategic Oversight of Exhibitions Portfolio :
   a. Oversee multiple exhibitions, ensuring strategic alignment and identifying synergies for efficiency and growth.
   b. Collaborate with the CEO to develop and implement long-term strategies for the exhibition portfolio.
2. Event Development & Coordination :
   a. Supervise research, planning, and execution of events including conferences, awards, and ecosystems.
   b. Maintain branding, attendee experience, and exhibitor satisfaction standards.
   c. Work with event managers to ensure quality standards are met.
3. Team Leadership & Development :
   a. Lead and mentor exhibition managers and key personnel.
   b. Promote professional development and training.
4. Revenue Strategy :
   a. Develop strategies to increase revenue through sponsorships, exhibitor participation, and other streams.
   b. Work with sales and marketing to identify new opportunities and expand exhibitor and sponsor bases.
   c. Analyze market trends for pricing and new product development.
5. Marketing & Promotion :
   a. Oversee marketing strategies for the portfolio, ensuring visibility and audience engagement.
   b. Coordinate campaigns across digital, social media, print, and email.
   c. Manage relationships with media partners and industry publications.
6. CRM & Database Management :
   a. Oversee CRM development for stakeholders.
   b. Ensure effective data segmentation for targeted marketing.
   c. Utilize CRM data for lead generation and engagement.
7. Digital Applications :
   a. Oversee development of apps and digital tools to enhance attendee and exhibitor experience.
   b. Collaborate with IT to integrate features like schedules, maps, and networking.
   c. Monitor performance and improve app functionalities.
8. Operational Management :
   a. Implement best practices for managing exhibitions.
   b. Allocate resources efficiently.
   c. Develop and oversee budgets, ensuring financial targets are met.
   d. Report financial performance to the CEO.
9. Payment Processes :
   a. Establish efficient payment collection processes.
   b. Monitor payment statuses and resolve issues.
   c. Promote secure and user-friendly payment systems.
10. Market Expansion :
    a. Identify and lead new exhibition launches in regions or sectors.
    b. Analyze industry trends for competitive advantage.
11. Stakeholder Engagement :
    a. Build and maintain relationships with clients, sponsors, and exhibitors.
    b. Serve as main contact for major stakeholders.
12. Post-Event Evaluation & Continuous Improvement :
    a. Lead evaluations and feedback collection.
    b. Develop strategies for ongoing improvement.
13. Market Research & Business Development :
    a. Oversee marketing of research offerings.
    b. Manage sales and client retention.
    c. Ensure quality of proposals and reports.
    d. Lead presentations to secure contracts.

• Portfolio success rate: on-time, within-budget events exceeding expectations.
• Revenue growth of the exhibition portfolio.
• Attendee & exhibitor satisfaction scores.
• Success in launching new exhibitions.
• Growth in partnerships, sponsorships, and visitors.
• Operational cost reductions through process improvements.
• Team satisfaction and retention.

• Drive year-on-year growth across multiple events.
• Maximize operational synergies and resource sharing.
• Lead expansion into new markets and innovative formats.
• Foster stakeholder relationships for long-term partnerships.

Visitor promotion, B2B engagement, ROI, stakeholder management, budget control, portfolio management, complex event handling, communication, negotiation, industry trend awareness, entrepreneurial mindset, asset building, market research, analytics, presentation skills, and leadership.

Sponsorship, CRM, stakeholder engagement, financial analysis, portfolio management, process improvement, publications, branding, sustainability, KPIs, partnerships, conference participation, metrics, continuous improvement, market research, team leadership, campaigns, networking, writing, business development, strategy, databases, presentations, negotiation, payments, social media, research, email, finance, planning, design, marketing, sales, training, communication, and management.

Join to apply for the Junior Marketing Analyst role at Canonical

Join to apply for the Junior Marketing Analyst role at Canonical

Bring your data analytics and data mining skills to a unique team seeking to understand and shape the future of marketing technology. We are interested in technology adoption patterns, the respect of visitors' data and the use of open source in marketing. We are also interested in those marketing data analysts who are curious enough to embrace new technologies and are ready to work with unfamiliar tools, if needed.

The role of a Junior Marketing Analyst at Canonical

Canonical has provided developers with open source since 2004, helping them build innovations such as public cloud, machine learning, robotics or blockchain. Marketing at Canonical means being at the forefront of innovation, for our customers and for our own martech stack. We're on the look out for a marketing data analyst to join our team and execute on our growth hacking strategy.

The ideal candidate will be passionate about technology, technology marketing and the use of technology in marketing. You will prefer to work in an environment that has emphasis on ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. You will also love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.

The Marketing team at Canonical drives commercial outcomes for the company across its portfolio of products and grows the addressable market through digital marketing campaigns, lifecycle management, events, partnerships and community development. If these things are important to you and you're motivated by driving growth, delighting customers and filling the sales funnel, we want to talk with you.

This role sits in the Marketing team reporting to the Growth Engineering Manager.

Location: This role will be based remotely in the EMEA region.

What your day will look like

• Utilise advanced data analytics to grow Canonical's product adoption and market penetration
• Focus on quantitative and qualitative data analytics to find insights and meaningful business outcomes
• Design and conduct experiments with data, visualisation and insights into Canonical's target audiences
• Collaborate with stakeholder teams (Product Management, Engineering, Information Systems, Finance, RevOps, etc) to improve the data and tool ecosystem
• Put in place and maintain systems to ensure teams across the company have self-service access to data dashboards
  
  

• Background in data science, mathematics, actuarial science, or engineering
• Knowledge in advanced statistics, data sciences, coding/scripting languages (Python, JS, etc), and databases (SQL, etc)
• Strength in data analytics and visualisation (Looker Studio, Tableau, Apache Superset, etc)
• Ability to translate business questions to key research objectives
• Ability to identify the best methodology to execute research, synthesise and analyse findings
• Excellent writing and communication skills
• Willingness to examine the status quo and resilient in the face of challenges
  
  

• Seniority level Entry level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Software Development

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